What is DevOps? Why is DevOps Important? What are the business benefits of Devs?
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DevOps has become one of the most important practices for modern digital businesses. By combining development and operations into a single collaborative workflow, DevOps enables organisations to deliver software, data platforms, and automation solutions faster and more reliably.
For businesses investing in data automation, cloud platforms, and digital transformation, DevOps provides the foundation for scalable and resilient technology operations.
In this guide, we explain what DevOps is, how it works, why it matters, and how it supports business growth.
DevOps is a set of practices, tools, and cultural principles that bring together software development and IT operations teams. The goal is to automate processes, improve collaboration, and deliver changes faster with lower risk. DevOps is no longer just for software development. The principles can bring benefits across multiple technologies such as Power BI dashboards and the Power Platform.
In simple terms, DevOps helps organisations build, test, and deploy updates quickly while maintaining system stability.
Traditional IT delivery models often rely on manual processes and disconnected teams. This results in slow releases, higher error rates, and operational inefficiencies.
DevOps helps businesses:
DevOps transforms how organisations manage and control change. With DevOps you can decrease the time taken for stakeholders and customers to value.
DevOps is built on several core principles.
1. Collaboration and Shared Responsibility
DevOps removes silos between teams.
Benefits include:
Collaboration improves delivery quality.
2. Automation First Approach
Automation is central to DevOps.
It is used for:
Automation reduces manual effort and human error.
3. Continuous Integration and Continuous Delivery
CI/CD pipelines automate the build, test, and deployment process.
This allows organisations to:
Continuous delivery improves speed but also provides additional security benefits by separating development access to production systems. In fact you can lock down production systems so that only code that has passed automated testing is deployed from the CI/CD pipeline.
4. Monitoring and Feedback Loops
DevOps relies on continuous testing.
This includes:
Feedback enables continuous improvement.
DevOps combines tools and processes into an automated workflow.
Typical DevOps pipelines include:
These pipelines enable rapid and reliable delivery.
DevOps is not limited to application development.
It also supports data platforms by enabling:
This improves reliability of data-driven systems. It also allows for a backup of your production environment that can be rolled out, tested and deleted in a quick and non interfering way.
Organisations that adopt DevOps see measurable improvements.
Key benefits include:
DevOps delivers competitive advantage. While you are delivering value others are stuck in the slow lane looking busy but delivering very little.
Traditional IT often relies on manual approvals, large upgrades and infrequent release cycles. This increases risk of failure, costs, and potential losses on each rollout.
DevOps introduces:
This results in more agile operations, faster speed to value, and much lower costs for each release.
DevOps environments typically use:
Tool selection depends on business needs. The most popular are Azure DevOps, Jira and ServiceNow.
DevOps adoption requires cultural and technical change.
Common challenges include:
Strong leadership and training support adoption. It is often easier to start on a fresh new and smaller project. This allows for new skills to be learned as the project progresses and for everyone to understand their new roles.
Businesses can begin their DevOps journey by:
Incremental adoption reduces risk. Start off with a gap analysis to find out where you could easily start to implement DevOps. Feature requests and a backlog could be an easy way to start as you can build out your DevOps implementation from request to deployment, end to end.
DevOps enables organisations to adapt faster.
Agile businesses can:
Agility and efficiency are critical for growth. Being able to react quickly to a request will enable your business to adjust to market trends quicker. This will show your business is part of those setting the trend rather than following it.
DevOps is more than a technical framework, it is a business transformation approach that improves speed, reliability, and automation. By breaking down silos, introducing automation, and enabling continuous delivery, organisations can modernise their operations and scale digital capabilities.
When combined with data automation platforms, cloud infrastructure, and analytics solutions, DevOps becomes a foundation for future-ready business operations.
With the right DevOps strategy in place, organisations can turn technology delivery into a competitive advantage.